Two-page Executive Summary (Summarizes each section of the paper in one-two paragraphs with headers)
Case Summary (Describes the case companies/industry – it’s history, mission, products, successes and failures);
Strategic Issues or Challenges – what has happened to make this case noteworthy;
Theoretical Construct – which strategic theory/theorist closely matches to the circumstances of this case;
Business Context – the internal and external environments of the firm, including the firm’s competitive environment;
Financial Analysis (includes key financial ratios);
Stakeholder Analysis (impact to anyone/any entity affected by the organization);
Strategic Approach – Student’s Recommendation (Corporate/Business Level Strategy) for the organization’s future.
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