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This is NOT a speech/ presentation, this is a MARKETING PLAN. I don’t know what to put in the category but presentation is the closest thing. MAKE a MARKETING PLAN for the album launch of “Back in Black” by AC/DC. Don’t copy what they did, instead create one from scratch. Pretend that you are in that era and you are in charge to market the album launch. You will have to get the word out to as many people as possible targeting to increase fans as well as sales. Pretend that back then all the social media, internet facilites, and technologies that we currently have now are available. What would you do? Create website? Whats the aim of the website? Sales? Showing an image as an artist? Social media to contact fans? Get bloggers involved? YouTube? iTunes? etc. I attached all the necessary notes for the marketing plan. Assessment details is attached as well. You have to cover all the requirements. You have to really know the product you are trying to sell. KNOW the artist! Use just enough references as you need to get to know the artist, DOESN’T have to be 5. This is all just based on your imagination, so its pretty.
Don’t hesitate to ask question if you have any
Hi, not everything should be read. Each notes are labeled to each topic (social media, website, viral marketing etc). The writer only needs to open what is required. They don’t have to read each PDF file in detail.
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