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Do a rhetorical ideological analysis of the two ads to two different national audiences, ONLY using Burke’s theory, ideology and narrative:
In the essay, answer the following questions:
How is war being ideologically constructed in the ad and how does it attempt to create subject positions for viewers/readers through the concepts mentioned above and Burkean identification techniques?
Follow the steps stated below, though you’ll focus on the Iraq war context and American public opinion for step one above.
The rhetorical techniques and ideologies they circulate should be discussed with an American audience in view, though you might note how those rhetorical techniques are short-circuited or weakened if the ad is transported to another culture (pick any culture)
Consider this point as part of the analysis: melodrama is a narrative genre that has been used in various media forms and is characterized by close-up shots, and narrative that personalizes and emotionalizes events and issues.
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