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Ford Motor Company
This assignment will use the most recent quarter of financial reporting for Ford Motor Company. You will need to go to Ford’s Website, located athttp://corporate.ford.com/our-company/investors,to retrieve the financial statement information.
Based on the most recent quarter pre-tax operating profit, project the profit for the next four (4) quarters
assuming that the U.S economy stays the same as today, declines into a recession and modestly improves. Explain the assumptions made to support your calculations.
Discuss three (3) key financial ratios that you would analyze to determine whether or not Ford would be a wise investment opportunity. Explain your rationale.
Based on your analysis of the key ratios,
describe the strategies you would recommend to Ford’s management team to improve its financial performance. Explain
your rationale.
Evaluate how the refusal of the federal government’s ―Bail Out‖ fund may have impacted Ford’s financial performance negatively and positively.
Use three (3) external sources as part of your assignment.
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