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A description of the artifact, using the terminology from communication terminology.
An explanation of the purpose of the communication artifact.
A description of the target audience for the artifact. This should be based primarily on the content of the artifact but may include outside sources of information. Be sure to cite any outside sources you use.
An evaluation of the potential effectiveness of the artifact in fulfilling its purpose for the target audience.
A delineation of the strengths and weaknesses of the artifact. All communication acts have both strengths and weaknesses.
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