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1. Case Study 1: Muji: designing with markets (Core text, p. 133)2. Case Study 2: Japanese Manga: publishers and innovation models (Core text, p. 153)3. Article: Javidan, M., (1998), “Core Competence: What does itmean in practice?” LongRange Planning, Vol. 31,No. 1, pp 60-71.Please read the Case Study 1: ‘Muji: designing with markets’ and answer the following questions:1. Why does Muji involve external resources?2. How does Muji bring external resources to bear on its internal resources?3. Which different external resources does Muji utilize to develop and market its products?4. How does Muji become aware of new possibilities? How are the best ideas selected and how does it exploit the external resources it has access to?Please read the Case Study 2: ‘Japanese Manga: publishers and innovation models’ and answer the following questions:1. Two models of creating Manga are mentioned in the closing case. One relies on well-known artists, the other does not? Which is more successful? Why?2. Which external resources helped Jump to produce blockbuster Manga?3. How does Jump identify strategic resources? How does Jump tie these resources into its production process? How does Jump exploit blockbusters? 4. Which internal resources are combined with external resources? What are the benefits of the internal and external resources?Please find and read the Article: “Core Competence: What does itmean in practice?", and answer the following question:1. According to Javidan, (1998) how should companies identify their capabilities and competencies?
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