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Select a media company from the list provided on Moodle. If your preferred
company is not on the list, consult the unit convenor before proceeding with the
research. The company must be publicly traded to obtain the necessary data.
Collect data from various sources including annual reports, news stories, company
websites, etc. Organise the data into the given categories/concepts. Provide an
analysis of the company and the relevant media market with the concepts that
were discussed in class
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