You are the marketing manager for a new insurance service that covers drivers with less than good driving records. You sell your insurance through franchise operations. Your organization is considering implementing a VMS to better coordinate and monitor performance among channel members. You have been asked for recommendations on the monitoring and evaluating component of the VMS. Define, explain, and evaluate the component of a VMS for your product that monitors and evaluates channel partners. Be very specific and complete in your answer. Justify your answer.
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