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Future-wary non-profits everywhere need to take personal ownership in creating the future. Trends do not simply appear out of nowhere; the future will belong to leaders who create compelling visions that attract others to such a degree that they overcome change-resistance within the dominant human socioeconomic systems. Your team assignment is to publish your own vision for the future. You must do so, however, in light of the changing communications medium, characterized by the declining role of television and print media and by increased interactivity and micro-specialization of markets. Also be mindful of the coming disappearance of the hiring and firing system that we have known in the last century. In the future, most work will be project-based, not permanent and full time, and the bulk of professionals will be free agents who move from office to office as needed. A particularly enterprising few will strap on recording gear and earn a steady living as “terabyters,” paid by companies to gather information about their day-to-day living environments. No matter what their niche or line of work, the professionals who adapt to the project-based work paradigm will be an influential class — the “futurati.” Companies will revere them as not merely temporary workers, but as specialists who are integral to any business’s success. Create (and support with references) your view of 2030.
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