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1. Evaluate with evidence the competitive environment of Vodafone
2. Identify with evidence the key business strategies of the company over the past five years. Use either Porter’s generic strategies or Bowman’s strategic clock to discuss why this strategy was pursued or changed.
3. Identify with evidence the resources and capabilities of the case study company over the past five years, and analyse to what extent the company has aligned its resources and capabilities to its business strategies.
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Important notes:
I have attached a file called coursework instructions.docx which contains all the coursework requirements, instruction and structure please read them carefully.
Please read the case study for Vodafone as well as Communication Market 2011_Telcom section (pdf files)
Also I have provided all lecture slides so you can know what kind of analysis and evaluation are needed and what the appropriate models are.
Finally this report will be submitted to the turnitin database so please be careful of plagiarism
If there is anything you don’t understand or there is something missing please let me know
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