Business Environment;changing environment, what environment wants to do, business use the same strategy that has made it to be successful Custom Essay

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INTRODUCTION: immediately explain what you think the question is about
The assignment is about strategic drift- changing environment, what environment wants to do, business use the same strategy that has made it to be successful
Kodak- realised things were changing but never did anything, IBM- realised changes were acting fast but where left behind.
Explain- How the question will be answered e.g citing strategy models like strategic drift, pascale excess theory etc, boston excess theory, management failure. To explain what caused the problems for kodak
Please i need use of textbooks to exploring strategy.
THE BODY- use relevant sub headings such as cultural analysis, the technology life cycle etc. spreading your risks all over the sector.
use plenty of example of both successful and failed companies. particularly in technology e.g ericsson and apple
mention environmental factor that can kill business
marconi- a failure and why. This section elaborates the foregoing and should be 75% approximately of the wordage.
conclusion- The summary of what has gone before.

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