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Run the Clipboard Tablet Co. simulation with your strategy, making decisions year by year for prices and R&D allocations. To reach the simulations (click here).
Please turn in a 4 to 6 page paper, not including cover and reference page, in which you:
Write a report that shows your decisions and the results. Discuss why you did better or worse than Joe Schmoe.
KEYS TO THE ASSIGNMENT
The key aspects of this assignment that should be covered and taken into account in preparing your paper include:
As you run the simulation keep track of your decisions and keep track of the results – both financial and marketing. You can copy and paste the results into Excel or into a Word document. You can also record the information that you get from the Advisor who discusses the market and compares Clipboard Tablet Co. products to the competition. Make note of the Final Total Score.
You should include your Final Total Score, some tables and/or graphs showing some of the results. Be sure to explain the differences clearly and using good logic.
Remember that the key here is ANALYSIS.
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