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1. Compare and contrast qualitative and quantitative based research, outlining their merits and limitations in the context of business and management research.
2. Discuss the issues related to the use of secondary data sources for business and management research.
3. Max Weber argued that all research is contaminated to some extent by the values of the researcher. Critically discuss researcher bias and how/whether this can be minimised, making reference to ethical issues in the research process.
4. The NHS Trust in South Manchester is considering adopting smartphones for their staff who work in eight health centres across the region. Each centre has an average of 20 staff, consisting of various functions from administrators through to senior medical consultants. The Trust currently provides some of the senior medical consultants with the use of a Blackberry for work purposes. Now, a range of smartphones are being considered (notably iPhone, HTC Android, and Blackberry) for various staffing levels and functions. As an outside consultant, you have been tasked with researching the benefits and drawbacks of such a proposal and making a series of recommendations.
Outline how you would approach and design this research project, including data collection, data analysis and presentation of findings. Work from the assumption that an appropriate budget and timescale has been provided.
5. In 2011 the BBC tried to close its 6Music Radio Channel. The media consultancy firm that you work for has asked you to identify the financial pressures which led the BBC to consider closing 6Music and to explain why the BBC eventually chose not to close the channel. It is hoped that this information might be valuable for independent radio stations working in this area.
Outline how you would approach and design this research project, including data collection, data analysis and presentation of findings. Work from the assumption that an appropriate budget and timescale has been provided.
Maximum word count: 2500 words (excluding references)
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