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Address to client prepare for writing the business and the form should be as advice to the client: Issued, Facts, Discussion and conclusion.
In your midterm paper, you advised a client about starting up his business. Your advice helped him launch Newco successfully. Now he is ready to take the next step, and go mass market. For that, he will need significant new financing. He therefore has asked you to advise him as to what kind of financing he should pursue: Private Equity, long term bank debt, mezzanine debt, working capital current account lines, preferred stock, convertible stock or common stock?
In your paper, provide your client with the advantages and disadvantages of each category you recommend or do not recommend and in what market or by what method he should seek to get it.
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