Creating a Competitive Advantage StrategyProject instructions:DESCRIPTIONRefer to the charts within the module to create a Competitive Advantage Grid for your specific product and service. This will be a rough draft of our research and what you will include in your Final Project.[+] Competitive Analysis GridYou may refer to the attached PDF. You may create a chart in Excel, Word, Illustrator or Photoshop.PURPOSETo be able to conduct a competitive analysis and apply it to any new product or service.TOOLSWeb BrowserMicrosoft Office (Word and Excel)Adobe Photoshop and IllustratorDUE DATE.A suggested format for the essays:1. introductionA summary/abstract of your entire paper. Always a good idea to write this last!2. explanation of textSame as in the Kierkegaard paper.3. explain your question (short)Explain the question you are answering in the essay enough that the reader can understand why this is a problem.4. thesis/defenseState your thesis and defend it.The following two sections are optional:5. objection (short)Explain an objection to Part 4.6. defense against objectionDefend your argument against the objection from Part 5.The last part is not optional:7. conclusionSum up your paper in order to tie everything together for your reader..
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