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THE THREE COMPANIES ARE:-
1) RELAY RIDES (https://relayrides.com)
2) LUSH (https://www.lush.co.uk)
3) MONEYCONTROL (http://www.moneycontrol.com)
write a business report outlining the three companies business models. Assess whether your three examples are covered by the business models mentioned in Timmers’s (1999) classification or whether they represent new categories? The examples you identify should demonstrate a range e.g. they should not all have the same business model or be of the same size or geographic region.
The business report should possess:-
? Clear and logical discussion of each business model covering the Core Value Proposition and the Sources and Methods of Revenue Generation stating any assumptions that you make
? Application and understanding of business model concepts
? Identification and use of three appropriate innovative business models giving examples of organisations following them
? Evidence of wide reading/research to substantiate the discussion
? Justification for statements made (e.g. logical reasoning rather than unsupported statements)
? Critical appraisal rather than pure description
? Suitability of the three businesses proposed
? Clear title, summary, contents and conclusion
? Clear citation and referencing (sources – relevance, range, citation accuracy)
? Professional standards of presentation
Please include diagrams of business model of each company and also include timmers model diagram and make sure that each company selected is compared with the timmer’s model. Please see attachment for more details. I want 10 references for each company and the other 19 can be used in the introduction, conclusion and explaining diagrams. Each company should concentrate mainly on three things that is its each company’s business model which it is using, core value propositions and source and method of revenue generations.
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