2.Value Chain Analysis
7.Threat of New Entrants
15.Nature of Product
take survey only in uk not in other countries
i need answer for this:
Strategic Issues Analysis:
It answers following questions:
.What are our current marketing objectives?
.How do we currently segment the market ?
.What is our competitive advantage?
.What are our core competencies?
.How are our products positioned in the market place?
.How are products placed in terms of market attractiveness and company strength(portfolio analysis)?
Each answer will be evaluated to identify strengths and weaknesses..
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