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Focus only to the businesses that the company does by itself,
either 100% partnership or mainly by itself. Because usually some companies are doing 1000 of partnerships businesses and I don’t want you to focus on this.
So strategic alliances point which is in the last slide is not what do you have to focus on, but only company businesses that are 100% and if you did not find business that are 100% , then stick to the one that has large ownership And tell me why you chose this.
See what are the company businesses, what is fat what is simple, and then see the connection; lastly come to the conclusion for the corporate strategy.
Vertical integration and horizontal integration are not similar. Integration means just you own or buys the business. Vertical means you are going to the value chain.
Horizontal mean sustain in the value chain in the same place, the company gets fatter in the one place so it doesn’t say anything about corporate strategy. (see the details in one of the uploaded files)
What has been written with red color means it is an important not you should read it and look at it.
Find one current (published after June 2013) short (1-2 pages) business article that discuss a recent action by/ incident of or in a company to illustrate corporate level strategy concept.
The article must not be a summary/ case analysis of a company / opinions about a company.
An article about a less-known company that is not discussed in the book (strategic management essential, Author: Jones, G.R. & Hill, C.W.L.) this would give an advantage.
Then, Explain How the corporate strategy concepts are applied in the company discussed in the article. You will need to read many relevant articles on the company, industries, and competitors.
List all references used and write one line each about what you used from each reference.
Please refer to the book and read the chapter that is about the (corporate strategy concept) to know more and to be easier for you to search.
Read the file uploaded carefully and follow every single word, please.
Please rewrite in the note in bottom for each slide of the PowerPoint with your own words not copy from the article and list specific references used in the notes section of each slide. And list all references used (not just looked at) on the last slides. Write one line each about what you used from each reference.
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