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I would like you to write this research paper in topic “Tracking strategies of e-commerce website”. In this research, you have to explain about 6 factors that direct effect with “Site tracking” including “Conversion Rate”, “Cost per visitor”, “Order conversion rate”, “Buyer conversion rate”, “Product page conversion rate” and “Shopping cart abandonment rate”.
I used Likert-scale to collect the data and use AMOS to analyst the data. The empirical method, I used Confirmatory Factor Analyst to confirm the model. The result is in the attach file. You have to put the content in the attach file into “Empiracal results” section and expand the content into ACADEMIC words.
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