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a) Identify the key features of structure, conduct and performance of the firm in the industry.
To what extent does the S-C-P paradigm provide a valid explanation of the conduct and performance in the industry?
b) Examine ways in which new and existing firms attempt to enter the industry and to expand.
What barriers to entry and mobility exist and how do firms overcome them?
c) In light of the answers above, which approach(es)
provide the most valid insight into how markets develop over time?
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