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In this assignment, students build on their research for Assignment 1(the one you did) to discuss the relationship
between theory and practice. TUse three resources for this assignment:
1. the academic literature;
2.media coverage of an issue;
on working for different sectors. They address the role of public relations, advertising or public communication in relation to an issue from a list provided by the lecturer and assess the influence of work for particular sectors
on these roles and practices.
Purpose:
The purpose of this assignment is twofold: to present and discuss the relationship between the
debate in the literature canvassed in the first assignment and public communication practices
evident in the representation of the selected issue in the media; and to identify the issues for
society in the use of public communication practices for/from the different sectors on the selected
issue.
Friendly remind:
All examples, like media coverage, advertising must be Asutralia based.
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