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The objective of this assignment is to:
� Familiarize you with at least one company and begin to understand one industry
� Help you more holistically evaluate competitors
� Help you begin to evaluate possible employers
Instructions:
� Choose any publically traded company that interests you. Make sure that they are large enough to have been covered by the press.
� One primary source for information on the company will be its website.
� Read at least five articles about the company you are studying and complete the following grid. Do not write a separate essay please just complete the grid.
� Complete the grid that follows. To complete the assignment, download this document, fill in the boxes (this is a WORD document that will expand as you type in it), then submit the assignment electronically on Blackboard. You will receive instructions on how to do this in class and the instructions will also be posted on Blackboard. You must submit your assignment as a WORD document or the grader will not be able to read it.
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