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The response to each question should be done in 10 point readable font of no less than 2 pages (and no more than 4),with approriate citations and links to support your points.
From Chapter 3
The Lego Group case study covers three personas targeted. Pick a video game company and discuss the various personas they target through their product development and social platform utilization.
In answering these questions, do not limit your discussion to activity on website’s, facebook, and twitter, but expand your spectrum to blogs, emails, You Tube channels, and other social platforms – tumblr, pinterest, instagram, etc. Each question will be graded on a 50 point scale, with points deducted for lack of detail, depth, and references. May also deduct for typographical errors so please speel check.
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