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1.Examine the reasons how Porcini’s has maintained high product and service quality? What are Porcini’s plan for maintain this quality for its Pronto concept?
2.What does the proposed customer questionnaire system Pronto is planning to use tell about their approach to quality? What are the strengths and weakness of this questionnaire? What are your suggestions to improve it?
3.What is the sustainable completive advantage (cannot be copied by competition), if any, Pronto has?
4.The case identifies three options. Discuss the advantages and disadvantages of each option. What option would you recommend (Hint: use NPV and ROI for each option)?
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